It finally released a day before Republic Day. In fact, Raees too avoided clash twice - first with Salman Khan's Sultan and then with Karan's Ae Dil Hai Mushkil. And the release date clashed with Ajay Devgn's Shivaay. Last year, Karan released his film Ae Dil Hai Mushkil around Diwali. We are here to release films so that we can optimise numbers," he said. "I don't want to (release films during Eid). Karan also talked about the challenges of releasing a film during the festive season - Salman Khan has booked Eid and Aamir takes Christmas weekend. ![]() We have to look at who is releasing a film before and after us and choose a right date accordingly," said Karan, reports PTI. The release date is becoming more challenging and we toy about it a lot. The film is a sequel to Alia and Varun's 2014 hit Humpty Sharma Ki Dulhania.Varun, 29, stars as. We have to strategize a release date, the post work of a film is very critical. New Delhi: Alia Bhatt and Varun Dhawan's rom-com Badrinath Ki Dulhania releases today, March 10. Box Office: Badrinath Ki Dulhania grosses 200 crores worldwide, is the second highest worldwide grosser of 2017 after Raees. "We have to see lot of verticals before releasing a film. KJo says that nowadays choosing a release date has become more challenging, reports PTI. The former has crossed 100 crore benchmark while Kaabil is hovering at Rs 61 crore. Raees' box office score was way ahead of Kaabil's. ![]() Recently, two mega films released simultaneously - Shah Rukh Khan's Raees and Hrithik Roshan's Kaabil. The 43-year-old filmmaker was speaking at an event to launch the trailer of Badrinath Ki Dulhania, which releases on March 17. Filmmaker Karan Johar says that choosing a release date is a meticulous task as a lot of verticals have to be considered before picking a date to release a film, reports news agency PTI. KJo's Ae Dil clashed with Ajay Devgn's Shivaay last yearīox Office clash has become an inevitable reality in Bollywood these days.We have to strategize a release date, says Karan Johar.Recently SRK's Raees and Hrithik's Kaabil released simultaneously.
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